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Mon 9:00am – 5:00pm
Tues 9:00am – 5:00pm
Wed 9:00am – 5:00pm
Thur 9:00am – 5:00pm
Fri 9:00am – 5:00pm
Sat 9:00am – 5:00pm
Sun By Appointment
Geneva Financial, LLC – Home Loans Powered by Humans® – is a direct lender serving California and 48 other states offering New Home Loans, Refinance, VA & USDA Loans, First-Time Homebuyer, Homes for Heroes, Reverse, Self-Employed, Down Payment Assistance Programs and Investor lending products.
With in-house underwriting and an Operations Team that does not believe in punching a “9 to 5” clock, Geneva Financial provides a rapid and smooth mortgage process. Yes, we have technology – specifically to offer you convenience – but more importantly to provide more time for our team to give you the white glove service technology can’t.
Branch Manager Ron Siegel
Ron Siegel born, raised, married with three great sons and one daughter-in-law, in Orange County California.
Ron graduated Chapman College (now known as Chapman University) in 1984 with degrees in Accounting, Marketing and Management. Ron served on the highly regarded Chapman Economic Forecast staff in 1983-84. Ron was honored with the Enterprise Award for Entrepreneurial Achievement at commencement from Chapman.
Following college, Ron continued the entrepreneurial spirit; starting, operating and selling businesses through the 80’s and 90’s. In the late ‘90s Ron joined Merrill Lynch and earned the Series 7 and 66 Licenses as well as his Insurance License.
Ron started investing in, and financing, real estate and other investments in the early 80’s so he is uniquely qualified to assist others in what he has already done and avoid the pitfalls he has already experienced. Ron experienced the booming Real Estate markets as well as the downturns in the 80’s, 90’s and mid-2000’s as well as the mortgage market meltdown we recently navigated. Ron has a passion for helping people finance their first home, bigger home, vacation home and retirement homes. Ron Siegel is very familiar with FHA Loans, VA Home Loans, Jumbo Home Loans, USDA Home Loan, Reverse Mortgages, California Down Payment Assistance Loans and Private Money Loans.
In 2010 Ron was offered the opportunity to host his first Radio Show as a Consumer Advocate and Real Estate Expert. Today “Ron Siegel Radio” discusses the “Why” and “How-to” of anything affecting your home or bank account weekday mornings along a syndicated network of stations covering most of Southern California.
Ron has hosted over 2,350 radio programs and helped hundreds of California families buy, sell, refinance, and remodel homes as well as introducing experts in the arenas of divorce, bankruptcy, estate planning, retirement planning, insurance, wealth management, risk management and tax planning.