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National Cheeseburger Day

September 18

“Lettuce Help You ‘Meat’ Your Mortgage Goals!”

(Because a great mortgage plan, like a great burger, is all about the right layers.)


Intro

National Cheeseburger Day isn’t just about juicy patties and melty cheese—it’s a perfect excuse to spark conversations, share a smile, and connect with clients, referral partners, and your local community. Mortgage talk can feel intimidating, but a fun food tie-in makes it approachable, memorable, and shareable. This lighthearted holiday is your chance to stand out, build goodwill, and stay top-of-mind—without feeling salesy.


3 In-Person Marketing Ideas

  1. Burger Pop-By Bags

    • Deliver small paper bags with a cheeseburger gift card from a local spot, plus a note:
      “Let’s ‘meat’ up soon to talk about your mortgage goals!”

    • Perfect for referral partners and past clients.

  2. Local Burger Joint Partnership

    • Team up with a popular burger place to sponsor a “Free Cheese Upgrade Day” or small discount for anyone who shows your branded flyer.

      • Tagline on flyer: “Adding cheese to your burger is like adding equity to your home—it just makes it better!”

  3. Community Burger Picnic

    • Host a casual, bring-your-own-lawn-chair cheeseburger picnic at a park.

      • Include a “Build Your Mortgage Burger” table display showing how loan options stack like burger ingredients.


3 Social Media Ideas

  1. Cheeseburger Poll

    • Instagram/Facebook Story: “Build your dream burger—bun, cheese, toppings, sauce. We’ll tell you which mortgage product matches your taste!”

    • Fun, interactive, and a lead-in to start private conversations.

  2. Burger Flip Challenge (Reel/TikTok)

    • Short video of you flipping burgers with captions: “Flipping burgers is easy. Flipping your mortgage? That’s where I come in!”

    • End with a quick mortgage tip.

  3. Burger Day Giveaway

    • Simple post: “Happy National Cheeseburger Day! I’m giving away 3 gift cards to my favorite burger spot. Comment your go-to toppings to enter!”

    • Builds comments and shares.


3 Mortgage-Themed Taglines

  1. “Lettuce help you find the perfect home—no extra cheese required.”

  2. “Bite into lower rates before they’re gone!”

  3. “From pre-approval to closing, I’ll stack the right ingredients for your mortgage success.”


Closing

National Cheeseburger Day may be lighthearted, but it’s a smart, low-cost way to create genuine connections. By tying your mortgage message to something universally loved, you make financial conversations warmer and more memorable. Whether you’re handing out burger gift cards, running a fun poll, or hosting a casual meet-up, this is your chance to serve up smiles—and keep your business sizzling all year long.

Details

Date:
September 18
Event Category: