Our mission at Geneva Financial is to approach every aspect of our business from the “inside-out.” With a culture-forward mindset, we focus on our mortgage loan originators and support staff first in order to ensure an unbeatable experience for our customers.
Ranked in Business Insider Magazine as Top 100 CEO in America for 2022 and 2023 alongside the likes of Google, Adobe and Uber, Aaron VanTrojen founded Geneva Financial in 2007.
A loan originating veteran, Aaron built a model that pays branch managers and originators more than anyone in the industry in NET compensation while maintaining superior level support.
Watch this video for a glimpse into Geneva Financial.
We can always compete in price. In a competitive situation, we can legally lower our price to compete.
We have the latest and greatest technology to help with speed and efficiencies, but we will never lose sight on the most important variable in any transaction; you, the originator. Humans first, always.
Endless potential to scale your business, and your team’s business. Build a branch and pay your loan officers 200 BPS+ while being hugely profitable. You cannot scale through a broker model.
The most robust marketing platform in the industry (See full marketing outline below).
Fast turn times with in-house underwriting. You have the ability to close the vast majority of your business inside of 14 days.
We pay nearly twice the national average in branch manager and originator compensation. Up to 275 BPS+ net! We do not bill back for AUS, credit, CRM, marketing, and employer taxes on commissioned employees. No one pays more (not even brokers), and we have been doing so since 2007. Average commission is $25,000 per $1MM funded.
One of the most robust portfolios in the industry.
Healthcare, Dental, Vision, 401K, Disability, Life Insurance.
Click “Read Now” to preview Geneva Financial’s Mortgage Careers Book and Loan Officer Opportunity including compensation, support, marketing and more.
Built on the back of a “no-fluff” model from inception, our survival under any market condition is reliant on our ability to operate without layers. Rolled-up sleeves, open doors, accessible leaders and no man or woman too good to jump in the trenches ensures we can continue to provide for our customers and employees alike.
Last year we launched a new brand vision with a sharp focus on the human component of our industry. We are revolutionizing the homebuying process by doubling-down on the human perspective both internally and in our service process.
We are examining every detail of a transaction and working together as a family to humanize the experience – driving home the message “Technology is our friend, not our replacement”.
We invite you to apply and have a human conversation to discover why the industry is talking about Geneva.
Branch Press Release
Online Presence Upstart Plan
Your own Podcast on iTunes!
LO Video Greeting
Client Data Platform Integration
Social Media Training + Support
Video Training + Support
Lead Capture + Conversion