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National Candy Corn Day

October 30

🍬 “Sweet Equity: Turning Candy Corn into Client Connections!”

Intro:

Who says October 30th is just a warm-up for Halloween? National Candy Corn Day is the perfect chance for Mortgage Loan Officers to add a little sugar to their marketing strategy! This playful, unexpected holiday gives you an excuse to show up with something memorable — a fun way to strengthen relationships with clients, referral partners, and your community before the year wraps up.


🍭 In-Person Marketing Ideas:

1. “Pop-By with a Purpose”

Drop off a small bag of candy corn with a cute tag at real estate offices, past client homes, or local businesses.
Tagline idea:
🧡 “Your referrals make my business ‘corn-plete’! Wishing you a sweet National Candy Corn Day!”
➡️ Tip: Add your business card or QR code linking to a home loan resource page.


2. “Sweeten Up a Local Business”

Partner with a coffee shop or bakery for the day — sponsor free candy corn-themed treats (like candy corn cupcakes or lattes) for the first 25 customers.
Tagline idea:
🍯 “Helping homebuyers find deals sweeter than candy corn!”
➡️ Bonus: Set out branded napkins or coasters with your logo and contact info.


3. “Neighborhood Treat Stop”

Host a “Candy Corn Pop-In” open house or mini event at your branch or local community center. Offer snacks, mini pumpkins, and of course, candy corn!
Tagline idea:
🏡 “Stop by for a treat and let’s make your homeownership dreams pop!”
➡️ Add a fall photo booth corner for extra social content and engagement.


📱 Social Media Marketing Ideas:

1. “Candy Corn Opinion Poll”

Post a poll on Instagram or Facebook:
“Let’s settle this once and for all — Candy Corn: Love it ❤️ or Leave it 💛?”
➡️ Follow up in the comments with your own fun take and a gentle mortgage-related plug like,
💬 “Whether you love it or not, your home loan should always be sweet!”


2. “Sweet or Sour Loan Tips” Reel

Film a short video comparing “Sweet” home loan tips (do’s) vs. “Sour” ones (don’ts) — with a candy corn twist.
🎥 Example: “Sweet Tip: Get pre-approved before house hunting!” while tossing candy corn into a bowl.
➡️ Caption: “Make your mortgage process sweet, not scary!”


3. “Candy Corn Giveaway”

Host a quick giveaway for a fall-themed gift basket or coffee shop gift card.
📣 Post prompt: “Tell us your favorite fall treat for a chance to win! 🍂 Bonus points if it’s candy corn!”
➡️ Great for engagement and a soft touchpoint before the holidays.


🍫 Mortgage-Themed Taglines to Sprinkle In:

  1. “Turning your mortgage process into something sweet — no tricks, just treats!”

  2. “Building home equity that’s sweeter than a bag of candy corn.”

  3. “No sticky situations here — just smooth, sweet home financing!”


🎃 Closing:

National Candy Corn Day is your cue to have a little fun before year-end. With simple, lighthearted touches, you can bring smiles, spark conversations, and stay top of mind with clients and partners alike. Sweet connections lead to lasting relationships — and that’s better than any sugar rush! 🍬

Details

Date:
October 30
Event Category: