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Thanksgiving
🦃 “Feast on Savings, Feast on Home!” — A Thanksgiving Marketing Guide for Loan Officers
Why Thanksgiving Is the Perfect Time to Connect
Thanksgiving is all about gratitude, gathering, and giving back — three values that align perfectly with what you do as a Loan Officer. It’s a warm, personal holiday that gives you a chance to show appreciation to clients, partners, and your community without a heavy sales pitch. By adding a dash of holiday spirit to your outreach, you can stay top of mind heading into the new year.
🏡 3 In-Person Marketing Ideas to Gobble Up
1. “Grateful for You” Pop-Bys
Drop off mini pumpkin pies, fall candles, or locally baked treats to your top referral partners or past clients with a tag that reads:
🧡 “I’m thankful for your trust — and here’s a little slice of gratitude!”
Include your card and a quick note about how you’re here to help with year-end goals or 2025 home plans.
2. “Stuff the Pantry” Community Food Drive
Partner with a local real estate office or small business to collect canned goods for a local food bank. Promote it on social media and with flyers.
Tagline idea: “Let’s fill more than plates this Thanksgiving — let’s fill hearts (and homes)!”
3. “Gravy & Gratitude” Partner Lunch
Host a casual lunch or coffee drop-in for realtors and referral partners. Serve seasonal treats and share market insights or end-of-year updates.
Add a fun sign: “Deals so smooth, they’re gravy!”
📱 3 Social Media Ideas to Spice Up Your Feed
1. “What Are You Grateful For?” Poll or Reel
Create a quick poll asking followers what they’re most thankful for this year — family, home, health, or their low interest rate!
💡 Bonus: Share your own gratitude list and tag a few local businesses or clients.
2. “Rate the Thanksgiving Sides” Reel or Story Series
Make it lighthearted — ask followers to vote between mashed potatoes vs. mac & cheese, or pumpkin vs. pecan pie.
Caption idea: “Just like mortgage options, everyone’s got their favorite side!”
3. “Thankful for Home” Giveaway
Host a small giveaway (like a cozy blanket or local grocery gift card). To enter, followers comment what “home” means to them or tag someone they’re thankful for.
Call-to-action: “Let’s celebrate what makes a house a home this season!”
💬 3 Mortgage-Themed Thanksgiving Taglines
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“Helping you carve out the perfect mortgage fit.”
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“Feast on low rates, not high payments!”
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“Grateful to help you find your piece of the American pie.”
🍂 Wrap-Up: Stay Grateful, Stay Connected
Thanksgiving is the perfect reminder that relationships are the heart of your business. Use this season to express genuine appreciation, add a personal touch to your marketing, and reconnect with the people who’ve helped you grow. A small gesture of thanks today can turn into lasting referrals tomorrow.
